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D Custom's Integrated Content Marketing Blog

digital transformation

Don’t Hate — Integrate: How the Digital Transformation Changed the Marketing Landscape

Content that’s produced in department silos, by separate teams, or for time-limited campaigns is as five years ago as planking.

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Person on Facebook

Beyond ‘Likes’: Facebook Ads That Get Results

In this 101 post, we’ll go over the basics of creating Facebook ads, choosing audiences, testing your ad elements, calling your audience to action, and schooling yourself in the art of the medium.

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people using social media

Choosing Your Social Media Management Platform

Your social media management platform creates an electronic “man on the street” that not only reports back but can also interact directly with users.

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Communicator awards

D Custom Receives Eight Awards at the 21st Annual Communicator Awards

D Custom, an award-winning, full-service content marketing agency, was recently honored again with eight statues at the 2015 Communicator Awards by the Academy of Interactive and Visual Arts.

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Pearl Awards

D Custom Receives Two Awards at The Content Council’s Annual Pearl Awards

D Custom, an award-winning, full-service content marketing agency, was recently honored again with two awards at the 2015 Pearl Awards for its work with Hewlett Packard Enterprise.

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Facebook like

Knocking Out Facebook’s New Obstacles

Facebook engagement fell across the board last year. If your content marketing strategy is hitched to the world’s most popular social media network, you need to respond quickly.

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Strategist in meeting

Use Me, Use Me, Because You Ain’t That Average

Just like in health and fitness, you always want to start with goals. The same is true in business, and strategists can set up a long-term vision by listening to your needs.

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Context

Good Content Can’t Exist Without Context: Understanding Your Customer’s Situation

Understanding where your audience is and where they want to be is the sweet spot for content, the ideal context, and the opportunity to bring them one step closer to your brand.

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Artist painting

Achieve Your Artistic Dreams — Through Email

Email remains one of the most effective marketing strategies— but only when it’s handled with some artfulness and finesse.

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Graphic designer at work. Color swatch samples.

Ready to Rebrand? Get the A’s to Your Most Pressing Q’s

Before you start searching for color schemes and tinkering with typeface, check out our answers to the most frequent rebranding questions.

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Our Latest Content Marketing Resources and Videos

Testimonials »

  • Thank you for being so responsive and providing white-glove service throughout a major shift in our content strategy for web and social media. We could not have done it without the D Custom partnership–we have built a platform for a long-lasting relationship.

    Shideh Sedgh Bina,

    Founding Partner
    Insigniam

  • The staff at D Custom are absolutely the best at what they do. We have collaborated on a number of projects, and they hit the ball out of the park every time. I will continue to call on them every time my clients need their expertise in video and design.

    Mark Neace,

    President
    Key Image Solutions

  • You have an incredibly gifted team at D Custom. HealthWagers wanted to work with a creative firm that had the ability to meet our needs from brand conception to our beta launch. D Custom has the firepower we need.

    Steve Harris,

    President
    HealthWagers

  • I value our 6 years together. [D Custom] is very solution-oriented… You beat 5 larger/national agencies when we recently went to bid.

    Omni Hotels & Resorts,

    Marketing Team

  • [D Custom] had a feel of exactly what we were looking for, and they delivered.

    Susan Walker,

    Vice President of Marketing
    Sally Beauty Company

  • D Custom is the perfect combination of creative energy and strategic ability that it takes to turn complex content into engaging stories our clients can relate to. They’ve worked seamlessly as part of our extended marketing team for years.

    Lisa Turner,

    Global Marketing Leader
    Fortune 100 IT Company

  • [D Custom] brought so much excitement and sophistication to our brand and business.  It’s fantastic to see and experience–thank you!

    Kristen Fritschel,

    Business Consultant
    Insigniam

  • The team at D Custom always surprised me. The work was consistently fresh, inspired, and right on task. I never left a session without being inspired to ask more of whatever task it was we were pursuing; [they] always raised the bar.

    Tom Hanson,

    President
    Heelys, Inc.

  • We just finished up an intense project for an oil and gas filter company that required complicated animations for several products. [The team] made the working process pleasurable and more importantly, nailed the animations on time and in budget. I will not only use them again, I will recommend D Custom to others looking for a good animation house.

    Patty Harrison,

    Rev Advertising

  • I have worked with D Custom on multiple projects and would be very confident in recommending them to develop, manage, and implement a digital strategy for companies of any size. I look forward to all of the projects that we work on together.

    Ryan Short,

    President
    Modassic Marketing

  • Our relationship with the D Custom team has proven to be one of our most successful agency partnerships.  So often it’s easy to hire talent that executes on deliverables, but D Custom takes that to the next level. 

    Kristin Binford,

    Director of Marketing
    EDCO Group Inc.