THE CLIENT

Fortune 500 tech company Hewlett Packard Enterprise provides technology platforms and consulting to industry-leading companies to help them digitally transform their businesses.

THE CHALLENGE

HPE’s services are valuable to a hugely diverse range of industries, so we needed to create a network of content that was robust, sophisticated, and smart enough to reach them all. The trick was to build a platform that could inform a healthcare professional about how to keep a patient’s data secure or teach a retailer how to use analytics to increase profitability, all in one seamless space.

THE SOLUTION

We pulled everything HPE’s clients would need to know about the evolving digital world into an award-winning, information-rich digital content platform. Through an array of content — including articles penned by high-level HPE employees — we provided valuable, forward-thinking information about what was happening in the tech world both at large and within specific industries.